Meet your coach

I’m Sarah
And I believe in the power of cultivating a positive mindset to help you and your team truly shine.
I founded Happiness Express Coaching in 2009 with a clear mission: to empower people and teams to find happiness and high performance in both their professional and personal lives.
My own multicultural journey has taken me from California to Amsterdam and Sydney, and since 2015, I’ve been happily based back in my native UK.
My coaching philosophy centres around personal branding, authentic leadership, strengths-based coaching, and workplace wellbeing.
Over the years, I’ve accumulated extensive experience, exceeding 3000 hours of coaching and gaining my Master Certified Coach (MCC) credential with the International Coaching Federation (ICF).
As a firm believer in the importance of continuing to raise standards in coaching, I also support new and experienced coaches in elevating their coaching game and gaining the ICF credentials they need to take their work to the next level.
My background
My qualifications
- BA(hons) European Business & Languages
- Master Certified Coach (ICF)
- Diploma Personal Performance Coaching, The Coaching Academy (distinction)
- Certified Mentor Coach (CMC)
- Certified Positive Intelligence Coach
- Conscious Business Coach
- Neuro-linguistic Programming (NLP) Master Practitioner
- Myers-Briggs Type Indicator (MBTI) Practitioner
- Mindfulness-based Stress Reduction (MBSR)
- MOOCs: Leadership through Emotional Intelligence; Nutrition, Health & Lifestyle; Intro to Philosophy; Organisational Analysis, Science of Happiness, and more
My experience
- One-to-one life, career and leadership coaching
- 3000+ hours coaching with clients from 45 different nationalities
- Director-level global corporate marketing roles during 13-year corporate life, leading virtual teams in APAC, Europe and USA
- Lived and worked in the UK, USA, The Netherlands and Australia
- Career/life/leadership coaching programs: one-to-one coaching, design/delivery of workshops, facilitation
- Graduate/apprentice career development programme
- Expat Coaching (expats and spouses) in the Netherlands, UK and Australia
- Associate Coaching: BetterUp (since 2017), Mindbeat (since 2019), Mettacool (since 2020) and Chief (since 2022)
- Support of new and established coaches through ICF coach mentoring (since 2018)

Ethics and privacy
All clients should expect a high standard of practice from their coach. To ensure that this is achieved I comply with the International Coaching Federation’s (ICF) Code of Ethics.
As an ICF Master Certified Coach, I acknowledge and agree to honour my ethical and legal obligations to my coaching clients and sponsors, colleagues, and to the public at large. I pledge to comply with the ICF Code of Ethics and to practice these standards with those whom I coach.
Happiness Express Coaching takes your personal information seriously and we’ve created this Privacy Policy to make sure you’re aware of what information we are collecting and how we’re using it.





